Business

Activation Rate

The percentage of new signups who reach a predefined 'aha moment' — the point where they experience the product's core value for the first time.

Related terms

The process of guiding new users from signup to their first meaningful experience with the product. ...

The ability of a product to keep users coming back over time. Measured as the percentage of users wh...

The point at which a product satisfies a strong market demand. Achieved when users are actively seek...

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